Fender

Founded in 1950, Fender introduced the first mass-produced solid-body electric guitars to the market. Inspired by the burgeoning car industry in California at the time, Leo Fender’s vision of mass-producing affordable, stylistic, user-serviceable and customisable electric guitars led him to the creation of truly pioneering and iconic instruments that have remained in constant production. From Buddy Holly, to Jimi Hendrix, to Waylon Jennings, to Johnny Marr and beyond, Fender guitars have made an indelible impression on the world of music.

Among these innovations included the iconic Precision and Jazz Bass guitars:

Fender Precision Bass – It’s easy to overlook the importance of the P Bass. Introduced in 1951, it is equally as revolutionary as the Telecaster. Before its introduction, bass players had no real alternative to the heavy and cumbersome upright bass. The Fender Precision Bass offered players a much lighter portable instrument with a single pickup for easy amplification.

Fender Jazz Bass – Launched in 1960, the Jazz Bass, like the Stratocaster, was designed to complement its predecessor rather than replace it. It offers dual pickups, a contoured offset body and a narrow 1.5″ nut width while a better weight distribution makes it easier to play. The tonal richness allows the Jazz Bass to span jazz, rock, metal, funk, slap ‘n’ pop, and a whole lot more.

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